Social Media and More

Creating Personalities and Brands on the Web

Countdown to BlogWorld in Los Angeles

In less than 24-hours, over 4000 bloggers and social media enthusiasts will congregate in Los Angeles for BlogWorld and New Media Expo.

Here’s your last chance to save 20% on tickets to BlogWorld, being held at the Los Angeles Convention Center on November 3-5, 2011.

Save 20% NOW on BlogWorld and New Media Expo LA 2011 registration with the code “BWELA20”! Register now to save!

I’ll be a featured speaker on Friday, November 4th at 1:45 pm in room 518 to talk about The Rules of Netiquette: How to Mind Your Virtual Manners.

Following my speech, I’ll have a quick meet-and-greet and will head over to the Barnes & Noble BlogWorld bookstore to sign copies of The Perils of Cyber-Dating at 4:00 pm.

If you’re planning on attending, do connect with me on Twitter @JulieSpira during the conference.

For a sneak peek of my presentation, you can watch this video.

I look forward to seeing you there!

Why You Should Go to BlogWorld Expo

Blog World - Julie Spira - Rules of Netiquette
With the myriad of social media events and to pick from, BlogWorld and New Media Expo 2011 is on the top of my list.

I’ve attended numerous events including BlogHer, Social Media Week, SXSW, the 140 Conference, as well as shows with a social media element including NAB, CES, and AdTech. When I attended BlogWorld last fall for the first time in Las Vegas, I was welcomed into the community with open arms. The amount of shared knowledge that I experienced over the course of several days was enormously helpful. The building of personal relationships with those you have either communicated with on Twitter or Facebook, or admired from afar is something you will easily accomplish by attending the BlogWorld and New Media Expo. BlogWorld’s CEO Rick Calvert really makes you feel at home, even with the thousands of attendees and exhibitors on site.

This year, I will have the honor of speaking and presenting The Rules of Netiquette: How to Mind Your Virtual manners on Friday, November 4th at 1:45pm. I’ll be talking about Internet etiquette during BlogWorld’s largest expected audience yet. Even for those who have mastered social networking, we’re all guilty of breaking the ever-changing rules from time-to-time.

I had the opportunity to meet some of the already announced featured speakers in real life at the 140 Conference and other social media gatherings including Peter Shankman, Liz Straus, C.C. Chapman, and Jeffrey Hayzlett. Their voices and experiences will help transform your blog and brand.  I look forward to meeting and mingling with the other speakers and attendees during the 3-day event on November 3-5, 2011 in Los Angeles.

The Social Media Business Summit is promising to be the world’s largest social media business conference. Monetization won’t be just a buzz word of something we hope to achieve at some point, but we will be educated on specific examples on how we can find an ROI on our tireless and passionate writing skills, master SEO, and engage through video and other social networking channels.

Whether you’re just using Twitter to chit-chat in real time with like-minded others, or are responsible for the brand identity of your business, information will be shared in November and I’m super-excited to be a part of it. From podcasting to sales letters, everything you need to know to be successful in Internet marketing will be covered at this event.

I invite you to join me at BlogWorld and New Media Expo – Nov 3-5 in Los Angeles!. And yes, I’m proud to be an affiliate of this wonderful conference. Prices go up on September 21st, so you still have time to get an early-bird ticket. I look forward to seeing you there.

~Julie Spira, CEO Social Media and More and author, The Rules of Netiquette

@JulieSpira

 

 

 

The Top 10 Rules of Netiquette for Social Media

Last year I announced at Book Expo America that I was writing my second book, The Rules of Netiquette. The book is a social media book. Think “Miss Manners Meets Web 2.0.”

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Since that time many of you have shared your stories and have commented on those who aren’t so social-media friendly or just don’t know the Rules of Netiquette. I’ve been collecting stories about those who have broken the rules. If you have a story to share, we’d like to hear your comments.

For now, let’s talk about some of the Top 10 Rules of Netiquette if you’d like to play in the game, build a following, and enjoy the benefits of social networking.

1. The Authenticity Rule.  Have a personality that shines online. Remember that you are human and limit your automation. Engage about subjects that would be of interest to your followers.  Follow trends and comment on them. It isn’t all about “you.” Imitation isn’t a form of flattery. Compliment others and credit them where credit is deserved.

2. The Google Rule. Sure we’re curious, but should we kiss and tell? Whether it’s for business or romance, if you’ve researched them in detail online, don’t let them know. You won’t want to be accused of being a stalker. What you see isn’t always what you get.

3. The S.P.A.M. Rule. Remember, SPAM is a four-letter word. Facebook is a terrific place to expand your social and business network with people you have just met, while reconnecting with those from your past. If you have a product or service you would like to promote, send a private and personal email message to someone and ask permission. Don’t get in the habit of self-promoting your next event on someone else’s profile. If yo do so, expect to be de-friended in a New York minute.

4. Spreading the Love Rule. When you are building up your list of followers on Twitter and business contacts on Facebook and Linkedin, make sure to comment and re-tweet more often than self-promoting your own brand. Comment and share interesting posts from your friends on your favorite social networking sites and blogs. Become viral with your friends and family. Be social media friendly and click both the share and like buttons on Facebook, if you see a post or story that you think your friends and followers would enjoy.

5. The Personalize It Rule. When requesting to be a social friend on Facebook or a business connection on Linkedin or other social networking sites, make sure you send a personal message along with the request. It’s about human interaction, not numbers. When in doubt, send a private email message or direct message on Twitter if they are following you. Remember, posts, tweets, and status updates are often indexed by Google and the search engines.

6. The Off-limits Rule. Opinions on politics, religion, personal attacks, and controversial subjects that could cause embarrassment to others should not be put on the public Internet. When in doubt, don’t. You will lose friends and followers quickly.

7. The Tag – You’re It Rule. You have just connected with an old friend from grade school or college. Avoid posting and “tagging” photos of them that aren’t complimentary.  Everyone needs a fresh start and it’s only fair to be on an even social media playing field.

8. The When in Doubt, Don’t Rule. Make the conversation worthwhile. One less tweet, update, or photo won’t matter. Avoid being the one whose messages are about taking a nap. Conversations are “in.” Clutter is not. Engage in a meaningful way.

9. The Send Button Rule. Make sure to use spell-check and proof read messages before pushing the send button. Remember, you can’t take it back. Never send an email when you’re angry. Chances are you’ll feel different in the morning.

10. The Acronyms Rule. Don’t overuse acronyms in online communication. We all know what RSVP and FAQ stands for, but not everyone knows the meaning of ROTFL and BTD. Use acronyms sparingly, and avoid them in business correspondence.

Excerpts from the upcoming book, The Rules of Netiquette by Julie Spira. ©2009 – 2010 Julie Spira – Social Media And More

Like us on Facebook.com/RulesofNetiquette

If you have a social media story to share and know those who have broken the rules of netiquette, we welcome your comments or you can contact us privately at http://SocialMediaMore.com/contact

Click here for Top 10 Rules of Netiquette for Online Dating


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